BlogCheeky

Australian swimwear brand Sunseeker Swimwear have an unrivaled reputation for being an international trendsetter. The swimsuits and bikinis that Sunseeker Swimwear produce always reflect Australia’s beach fashion vibe, with stylish bold prints, block colours and great attention to cut and detail.

For 2009, Sunseeker bring the floral trend back with a punch, with a cool semi-abstract blue on white floral print; a hot tropical red, black and blue Cherry Blossom floral bikini and a unique hawaiian girl meets gingham, flirty country floral bikini.

Elsewhere a colour pop of Biarritz rouge and gold offers a chic Chanel bikini look, while a ‘Splash’ cut away swimsuit in blue with white polka dots is also set to be one of the hottest trends of the summer!

Bold, bright and beautiful beach fashion by Sunseeker Swimwear let’s you seek out the sun in style!

Click here to view the whole Sunseeker swimwear collection 2009, or if you like Sunseeker, you may also like the swimwear by Seafolly and Sunflair all available at BeCheeky.com!

For those with a larger than life personality, finding a Valentine’s Gift can be a fun experience, which is why giving him the gift of Ginch Gonch boxers or briefs could help brighten his Valentine’s!

For Valentine’s Ginch Gonch have designed a colourful collection of men’s underwear and BeCheeky have repeated on the designs so you can choose them in either a boxer or brief style cut to match what he likes.

The BeCheeky team here love these rising star print boxers! They’re the perfect – not-so-subtle way of letting him know he’s a star! Or if he has a cheeky side, then these monkey print Ginch Gonch boxers come in both a blue and pink variation.

Or tap into the colour block trend with the Ginch Gonch geek-chic Argyle styles! Choose from a classic, navy, white, black, red and grey design, or an eye-popping aqua, orange, yellow, white and red choice!

Click here to view all Ginch Gonch, or shop all men’s underwear and swimwear here.

Freya are the lingerie and swimwear brand famed for designing gorgeously glamorous products for larger bust sizes and their new Spring collection is wonderfully romantic – simply perfect for Valentine’s!

Freya’s new Katie bra set features a dainty pink blossom floral design over a shimmering silver satin and white balconette bra.

Florals were a major trend in 2008 and one that is set to be continued well into 2009. – Flirty and feminine, florals are great for bringing out the girl in you! Underwire and beautiful, white and wide shoulder straps ensures this bra gives a fuller bust great support in style. Available in sizes 32DD-38G Freya also offer you the choice of both a Katie thong and knicker.

For a bolder look, Freya have made a playful scarlet bra set titled Jessica, combining the two hottest trends of floral and polka dots! Again a choice of Jessica thong and knicker are available, but why not treat yourself or your partner and get both as a great Valentine’s gift?

Lastly, for a sophisticated beach look, why not go for this beautiful chocolate and peach TigerTail halter bikini by Freya? Already flying out the doors, this bikini is hot stuff, so get yours quick before it sells out!

Click here to view the full Freya beach and lingerie collections. Alternatively if you like Freya, you may also like Adore, Panache, Fauve, Miss Mandalay or any of the other brands in BeCheeky.com’s Big Bra Collection.

Lingerie designer Damaris Evans, is sure to bring a spring to your step with her gorgeous new collection of bra sets for her Mimi Holliday lingerie range.

The sumptuously decadent silk collection is back, leaving only the most luxurious silky soft touch lingering against your skin when the lucky wearer slips these pretty Mimi Holliday bra sets on!

A fresh, spring inspired Mimi Holliday Pomme White Lace and Mint Silk balcony bra set offers a lovely light, bright look. Beautiful white lace is layered on mint green silk with dainty bows and twin bra straps for a romantic finish. A cheeky, peephole cut out in the sexy boyshort adds a sassy, flirtatious touch.

Continuing the fun theme is the champagne and black polka dot Tulum Silk Satin Plunge Bra and Brazilian Knicker by Mimi Holliday. Sophisticated, yet playful this bra set is winning fans already and would make a great Valentine’s gift.

Alternatively, for a more seductive look, the Mimi Holliday Knee Deep Black Lace Plunge Bra set offers rich bronze silk, topped with midnight black lace. The top half of the bra cup is kept sheer with a fine trim of soft black lace, while dark ribbon bows add glamour. The matching thong is just as thrilling, with a lavish oversized, wide waistband.

View these and more flirtatious designs by Mimi Holliday and Damaris here.

Valentines is not far away, and so our buyers have been busy sourcing more gorgeous lingerie from the popular lingerie designer and ex-model, Caprice!

Her new 2009 collection of bra sets and nightwear continues to display the flirty, feminine and sexy style that Caprice is loved for. Caprice’s sexy combination of layered lace and eye-catching colours has proved a winning combination, with her lines regularly topping best seller lists so is sure to win hearts this Valentine’s Day!

Hot pink and fuchsia shades add punch to her feminine nightwear designs which include a sheer babydoll and thong set with padded bra cups, a seductive bustier and knicker combination and a choice of heart print cami and short pyjama sets.

But if pink’s not your thing, then don’t worry, a vibrant clash of red and orange make for a spicy Can Can bra set, while a cheeky cherry print knicker design is sure to bring smiles all round!

A dose of turbo charged va-va-voom can be achieved with Caprice’s popular gel bras, now available in black, white and a soft pink and aqua option.

Click here to view all our new arrivals, or shop all lingerie by Caprice here. For further Valentines inspiration view the BeCheeky Valentines Shop.

Swimwear brand Phax are famous for their sensationally sexy swimwear that feature hot tropical shades with chic, flattering cuts that will have you looking stylish year after year!

The brand new Phax collection boasts a great choice of swimsuits including a stunning strapless monochrome swimsuit with cut out detail at the back for added tanning potential! While a sexy yet elegant, black plunge front, cut out swimsuit features a unique twist for true glamour.

But it’s not all black and white, their floral tie front bikini in soft pink is oh so feminine, while the gorgeous multicoloured tankini holds a more sporty look with the added coverage handy for making this piece double up as a top during the day!

If you like these Phax swimwear designs then we’re sure you’ll also love Seafolly! Check back soon to hear more on our new arrivals!

BeCheeky.com have a growing men’s underwear collection and these colourful Sloggi briefs and boxers offer great value for money, with twinpacks from just £13.00!

Sloggi have produced three colour ways - red and navy, white and black, and grey and black so you can mix and match your look depending on your mood.

All made from a comfortable 96% cotton, 4% Lycra mix these boxers will be soft with a slight stretch. The no fly pouch is great if you lead an active sporty life or simply if you like the look! All designs feature contrasting stitching and a Sloggi branded waistband.

Click here to view all men’s Sloggi or everything from the BeCheeky Men’s Underwear collection.

Lingerie brand Valery hail from the style capital, Italy and BeCheeky have sourced these two gorgeous new lingerie sets to refresh your lingerie wardrobe!

Showcasing Valery’s excellent attention to detail, this Earl Grey Satin Bustier effortlessly conveys the chic sophistication that is typical of this stylish lingerie house. Soft, dark grey satin is accented by contrasting ivory embroidery at the hem and bust while there is a hidden bra top to ensure great lift and support. The matching Earl Grey thong will complete the set.

Meanwhile, Valery have produced another dove grey bra set, this time featuring an animal print embroidered design across the bra cups, and removable gel inserts for a natural looking boost. A choice of knicker and thong can be chosen separately to complete the ‘Jade Animal Set’ by Valery.

Plus, enjoy 20% off all brasincluding those by Valery, until the 21st January 2009. So why not browse all Valery, or view the whole BeCheeky.com bra collection to start making savings before they sell out!

Australian swimwear brand Seafolly have an excellent reputation for flattering bikinis, swimsuits and tankinis so it is no wonder there is such high demand for their new collections at BeCheeky.com!

Their latest 2009 swimwear range is bursting with juicy colours and prints which will set your mouth watering and includes all the things loyal Seafolly fans have come to love such as fully lined swimwear and high quality fabrics that won’t go transparent or misshapen in the wash or surf.

Seafolly’s attention to detail is paramount and this new swimwear collection includes features such as adjustable tie sides, beads, metallic stitching, buckles and flattering halter necks.

Plus, BeCheeky make swimwear shopping easy by giving you the option to choose your top and bottoms separately so you can mix and match sizes to suit your shape or styles to create your own looks.

Relaxed, effortless style sums up the mood of Seafolly’s flattering beachwear cover ups, and we think this stylish Seafolly black ‘Tea Party’ smock dress with contrasting ivory embroidery is a summer must-have - perfect teamed with flip flops in the day and wedge heels or espadrilles in the evening, while the comfortable loose fit is great for keeping you cool in milder climates.

Click here to shop the full Seafolly range.

New Madame V lingerie has arrived at the BeCheeky HQ and we have to say it’s the most opulent collection we’ve seen yet!

Madame V is an upcoming UK brand, famed for their exquisite attention to detail and hand made lingerie designs. Offering the best in finish and style, Madame V are a premium brand perfect if you’re after the ultimate in luxurious lingerie.

Madame V’s pure silk Steel the Night Cami Set in dove grey showcases a striking, glossed lace fan shaped insert, below the bust on the cami top, and at the rear waist band on the matching French knicker, giving a dramatic design edge on this otherwise classic nightwear set. Price: £160.

For a much more playful look, Madame V’s Tease Me Please Me 3 piece set is a to die for. Hot pink feathers adorn both the sensual eye mask and suspender brief for a truly flirtatious look, perfectly capturing the essence of the tease me please me concept! Both these fabulous pieces are individually gift wrapped and encased within sealed compartments in a lavish, Madame V gift box and on opening you’ll find a secret tip from Madame V themselves! This gift set is full on decadence, guaranteed to have the WOW factor! Price: £175.

Finally, this 5 piece Honeymoon Sweet Lace Madame V Set offers a third look that’s equally as stunning. Soft, and feminine this naughty but nice set offers the chance to wrap up in the softest baby pink lace and playful ivory ribbons. The set includes an eye mask, two wrist cuffs, a garter and thong all sinfully sweet and gorgeous. At £50, this gift set offers excellent value for money and includes a branded Madame V gift box and note.

Click here to read more about Madame V or view all Madame V lingerie. Plus you can enjoy the Madame V look for less, as huge savings can be found on selected Madame V lines in the BeCheeky Sale!